The Outcome Early-stage, although the Company is looking to build key Industry relationships and a rich opportunity base. Although the company is not a “household brand name,” the visibility with the TOP 60 Defense Contractors and selected Agencies put them on the map. Keep in mind that we count a multi-divisional, Defense Contractor, as one Target Account.
That translates to cross-divisional penetration and in some cases, 30+ contacts/relationships per account. A key objective is to establish the company, as the first name that Defense Contractors/Integrators mention (name recognition), when asked to define the primary supplier for this class of network technology.